We’ve done the research and brought together some insights in a new guide called “How to talk about government and its work for the long-term public good”.

If you want people to back important decisions that’ll make the biggest difference to the long-term public good, use the recommendations in this guide.

Our guide will help those of you working within and with different types of government organisations. It will help you to:

1. understand the mindsets and narratives about the work of government that may be getting in the way of the understanding and support you need

2. learn what shifts you can make to your communications to avoid bringing these unhelpful mindsets to the surface

3. learn what shifts you can make to your communications to deepen people’s understanding and strengthen the shared mindsets that align with the evidence behind changes you’re making.

Read guide